The Impact of Covid-19 on Higher Education: A Review on the Moroccan Case
The article highlights lessons from this pandemic for the Moroccan higher education sector, which could be illustrative for other developing countries.
The article highlights lessons from this pandemic for the Moroccan higher education sector, which could be illustrative for other developing countries.
The aim of this study is to fill in a gap in Country-of-Origin (COO) studies by assessing the relationship between COO and consumer decision-making processes in Morocco, an emerging market, and non-Western Mediterranean country and culture.