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Browsing: Promotion

INTERNATIONAL JOURNAL OF MANAGEMENT SCIENCE AND BUSINESS ADMINISTRATION

Effects of Service Quality, Price and Promotion on Customers’ Purchase Decision of Traveloka Online Airline Tickets in Jakarta, Indonesia

In recent years, small business activities on online airline tickets services grow rapidly in Indonesia. Of the many small business companies that provided the online airline tickets services is Traveloka company.

INTERNATIONAL JOURNAL OF MANAGEMENT SCIENCE AND BUSINESS ADMINISTRATION

digital marketing review

Effectiveness of Digital Marketing in the Challenging Age: An Empirical Study

Companies should create innovative customer experiences and specific strategies for media to identify the best path for driving up digital marketing performance.