JOURNAL OF INTERNATIONAL BUSINESS RESEARCH AND MARKETING, Volume 2, Issue 1, November 2016
0| Content | Authors | |
|---|---|---|
| Socio-economic Disparity problems and Convergence Policy in the EU States | Elena Dubra | |
| International brand strategy: Case Analysis According to the Moroccan Market |
Ghilane Hind, Aomari Amina |
|
| Convergence between Marketing Approaches and the Aims of the Public Administrations: Towards an Optimization of the Citizen Relationship Management (CiRM) in Morocco |
El Yachioui Maryam, Aomari Amina |
|
| Change Implementation and Competitive Positioning |
Bako Yusuf Adebola, Taiwo Akeem Ayinde, Ademeso James Olufemi |
|
| Virtual Community Engagement on Facebook Brand Page |
Zhang Jing, Heang Sotheara, Mom Virak |
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