The Stimulus-Organism-Response (S-O-R) Paradigm as a Guiding Principle in Environmental Psychology
The paper suggests S-O-R model that an organism’s internal feelings or Behavior (person) are caused by the external environment (stimuli). This internal processing of the activation can be conscious or unconscious and includes perceptions and environmental interpretations that influence someone’s feelings.
WAIS–IV, WISC–V, WPPSI–IV Subtests and their Relationship with CHC Theory
The paper study tends to classify all subtests in the last three American edition versions of the Wechsler tests in this critical theory and compare these tests. We found that the five of The Wechsler Intelligence Scale for Children–Fifth Edition WISC-V primary indexes align with Gc, Gv, Gf, Gwm, Gs as well Glr is measured by two complementary indexes: the Naming Speed Index and Symbol Translation Index.
Passenger Traffic in Bulgaria and North Macedonia – Current State and Prospects for Development
The purpose of this publication is to examine the current state and dynamics of passenger traffic between Bulgaria and North Macedonia and to mark the prospects in the context of tourism. The authors use statistical data, as well as publications of researchers and institutions directly or indirectly related to the problem at hand.
Supplier Relationship Management and Organizational Performance: A Focus on Public Procurement
This study examined the effects of the Supplier Relationship Management (SRM) framework on the operational effectiveness of agencies responsible for the essential procurement of goods and services. The principal aim of the research was to ascertain the SRM strategies implemented in public procurement and evaluate how they influence organizational performance.
The Interplay of Job Satisfaction, Work-Life Balance, and Mental Health in the Era of Social Media
The conceptual study aims to answer crucial questions like the relationship between social media exposure and mental health outcomes. The current research gap is provided by reviewing existing studies and providing clear evidence that unregulated and unlimited social media poses a threat to enterprises and individuals.
Enhancing Bank Service Popularity Through Digital Innovation: Strategies for Customer-Centric Technology Integration
The paper explores the possible strategies to increase the use of digital tools in modern banking. The conceptual study proposes four strategies banks should focus on to be competitive and satisfy diverse customer needs.





