Drivers of Customer Brand Engagement and Value Co-Creation in China: A Prioritization Approach
Engaging customers in co-creation activities and making them active partners in the value creation and innovation processes as a new marketing perspective has become a widely accepted approach in today’s highly competitive business environment
Government Expenditure on Rural Development and Economic Growth in Cameroon
Access to finance is generally considered difficult by development actors in Cameroon. There are two main reasons for this, namely, non-specification of financing by type of operator; the reduced volume of financial allocations for rural development
Development Trajectory of An Innovation-Based Environmental Technology Start-Up
This research paper focuses on the growth models of new business ventures and their applicability to a specific type of start-up, environmental technology–based growth company via a case study. Start-ups companies are a focal point of interest of this decade
People with Disabilities and Their Representation in Public Spaces: A Case Study of Post-War Jaffna
People with disabilities have become an important topic for discussion in the post-war Sri Lanka due to many reasons. In Northern Sri Lanka, different age group of the population in war-torn areas are often direct or indirect victims of violence, and witnesses to various issues associated with war disaster
The Impact of Asian Foreign Direct Investment, Trade on Africa’s Economic Growth
Globalization of capital and especially foreign direct investment (FDI) and trade has increased dramatically over the past decades. In developing economies; FDI has become the most stable and largest component of capital flows.
An Evaluation of Corporate Governance Disclosure in Ghanaian and Nigerian Banks
Corporate governance disclosure has become the buzz word for countries in developing economies, with the spate of corporate governance failures and the need to prevent a continuation of this trend